are you inspired?
Last night we hosted our first Inspire Session of 2012. We're always keen to look outside of advertising for inspiration, and these sessions are for us to spend time with people from all kinds of fields, but mostly culture, innovation and technology, to inspire us.
This time Doug Allan was the source of our inspiration. Doug has worked for the BBC Natural History Unit for the last 10 years as cameraman on ground-breaking nature programmes including Blue Planet, Planet Earth and most recently Frozen Planet, and has been called "the toughest in the business" by Sir David Attenborough.
He first went to Antarctica in the 70s and has been there almost every year since, and has spent 8000 hours underwater plus 500 hours under ice. Doug gave great insight into his filming experiences, which turned out to be very educational. We learnt the Arctic covers sea and not land, that penguins don't fear polar bears, how Emperor penguins are really rather big and how Doug has trouble deciding on where to go on holiday. As well as the educational stuff, he also let us into a few stories about his life and what goes on behind the scenes. We're looking forward to our next pub quiz.
We also found out that David Attenborough can’t drive (he’s never had a driving licence) which proved a bit tricky when he was asked to drive the Snowmobiles for Frozen Planet.
We’d really like to thank Doug for coming in. He was a really inspirational speaker and he even stayed to chat to a few of us in the pub after!
Check out some of his footage here:
If you think you have a story that will inspire us, do get in touch to the WKED team.