Yesterday Alex Conaway and I met with a bunch of super-smart, mature students who are currently studying for their MBA masters at Lipscomb University in Nashville, Tennessee.

They were keen to find out how we operate as a global creative business, what emerging trends we have observed and what innovations we have deployed in the past few years, how our campaigns engage through social media and influence culture.

So, we shared a bit about who we are, what we believe and case studies for Nike – Write the Future, Honda – Power of Dreams, Old Spice and WK Platform and they were blown away.

They asked tons of insightful questions and left feeling (apparently) really inspired by how Wieden + Kennedy does business.

"Thank you very much for an outstanding presentation this morning. All my best to Alex as well. Please visit us in Nashville soon."  Turney Stevens, Dean, The College of Business, Lipscomb University.

Made me feel very proud to work here.

Sam B.