It's ian (perkins) here,  with a round up of the peaks and troughs of nyc ads from last week.
While on holiday I usually try and shut off from work, but I couldn’t help noticing how bad these pepsi ads (and how relevant to our blog this one is).
Optimismmm. I can find nothing about this I like.
I was irked by bad font choice, colour pallette, writing and the new poorly-designed pepsi logo.
Not sure why I feel I have to get this off my chest, but it was annoying to see something so poor, when I know it must have had a fair bit spent on it.

ian