place in the Sun for Perkins
No need to add here to the debate surrounding the rubbish new London 2012 Olympics logo. (Probably not Wolff Olins’ finest hour.) But W+K’s own Ian Perkins has got in his tuppence-worth in today’s Sun. The paper asked for readers’ suggestions for tasks that Big Brother housemates could be set. Ian’s idea was that they be given the task of designing a new Olympic logo in two hours. The Sun says this was their fave idea.