As if the furore surrounding our Nike ad featuring Wayne Rooney wasn’t enough for one day, we also have a special version of our Impossible Dream Honda ad airing tonight in England’s all-important final group match against Sweden.

Media agency Starcom has managed to secure the last possible break before kick-off (19:50).  The match kicks off at 20:00 so we are estimating an audience of around 21 million to be witnessing the Impossible Dream spot.  Based on qualifying matches and the great weather we have been experiencing we can also expect a further 6 million viewers to be watching in pubs.

England hasn’t beaten Sweden since 1968, so the pressure is on.  As Garrison Keillor says at the end of the revised ad – ‘Come on England, let’s keep the dream alive.’ Look out for the England flags.