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Neil was on a panel at the Future Marketing Summit today. Seemed that everyone was just congratulating each other on being smarter and more evolved than the ‘dinosaurs’ of the industry. (Feel free to nominate your own dinosaurs.) So tried to be a wee bit provocative. Managed to offend representatives of media agencies by suggesting some of them might have a vested interest in recommending conservative, traditional media plans, rather than thinking more more innovatively. Ah, well. Despite that, everyone seemed to be big fans of our work. Or at least they said they were.