These are the rules at wieden + kennedy. Found in a drawer when Dan Wieden and David Kennedy were asked to clear out their office when they resigned to set up the agency. Recorded on a T-shirt for our 25th anniversary.

Here is one of our recent Guardian ads, currently running in the UK:

And here is an ad that just appeared in Greece:

Chris Koutsokous sent me this. He says:

Lifo is a free press paper as far as I know, because i’ve done some research they did that in-house so there is no advertising agency involvement.

As for the translation:

You can learn a lot from other people’s opinions.

Especially when they have the opposite perspective.

Talk, discuss, write everything you believe.

New media is you.

And you are all the others.

Athens. Thank you.

That’s it. Wieden + Kennedy London is now boycotting ouzo and taramasalata.