31.10.2006 |
W&K will be working with Rough Trade Retail on future marketing communication across record shops, online stores and The Album Club.
W+K Managing Director Neil Christie commented, "As one the UK's leading independent agencies we feel a strong affinity with Rough Trade Retail, one of the world's leading independent music retailers. We are very excited about the opportunities that exist in teaming up, and the free CDs won't hurt either.''
31.10.2006 |
EMECO - The Aluminium Chair Company appoints Wieden + Kennedy to develop its virtual Worldwide Showroom.
W+K will collaborate with Emeco to develop an online showroom which will build brand, create strong relationships with the Architects and Designer community and ultimately sell their chairs.
23.10.2006 |
The 'Cheesy Bite' is a new pizza from Pizza Hut. The 14inch classic pan base is surrounded by 28 cheese filled + garlic topped poppable pieces of crust, enabling families to have fun + share.
As a means of bringing this sharing positioning to an audience outside of the restaurant environment, Pizza Hut have devised the 'Top That Challenge', that they are running through a YouTube channel.
From Monday 30th October viewers will be challenged to top the pizza-centric, extreme feats already seen on the site. For example, can you top getting 11 Cheesy Bites in your mouth at one time? Can you beat eating a pizza topped with 15 of the hottest green chillies? The most viewed user-submitted film each week will win a month's supply of Pizza Hut pizza.
13.10.2006 |
Wieden + Kennedy's "St Wayne" ad for Nike has taken top prize at the 2006 Campaign Poster Awards.
The ad, which features footballer Wayne Rooney emblazoned with the St George cross, scooped the Best Individual Poster award.
It also won the Best Giant Poster Award. The ad was created by Chris Groom, Stuart Harkness and Guy Featherstone. The ad sparked considerable debate when it ran during the World Cup. It was described as 'brilliant' by some and 'blasphemous' by The Daily Mail. However, complaints to the ASA were not upheld.
